Nit’e is an internationally worn brand born out of New York City. The company’s brand prides itself in marketing their motivational messages through its affordable to mid-range clothes.
When the company brand name Nit'e is reversed; it is "Etin" which traces back to Ẹ̀dó, colloquially called Bini (Benin OR Edo Kingdom) a spoken West African language that means "STRENGTH" OR "POWER".
At its core, Nit’e incorporates a wealth of positive references into their designs that celebrate Agape love, empowerment, culture and thinking.
Nit'e powerful slogan is "INNERSTRENGTH". INNERSTRENGTH simply means that we (all people from & in every core of life) have the dept of INNERSTRENGTH In us which consists of power to accomplish, achieve, subdue and elevate in everything we put our mind to. Php IV:XIII